After long months of planning and matching volunteers with nonprofit worksites, United Way Day of Caring is underway across our community.
Our kickoff rally at the Salvation Army Kroc Center at 800 E. Parkway South in Memphis begins at 8:00 a.m., with more than 1,100 volunteers spreading across the region to devote a day of work to helping the area’s nonprofit community.
Day of Caring is the official start of the United Way fundraising drive, which is led by Bruce Hopkins, President, West Tennessee Region for First Tennessee Bank. Hopkins is the community’s General Campaign Chairman for 2013-14, leading the charge to raise resources for the United Way network of care.
We’re also very pleased to share early, “pace setter” gifts to get the campaign started on the right foot! FedEx’s extremely generous Leadership Challenge Grant for Education is an important part of their corporate donation of $1 million this year. Our friends at Sam’s Town in Tunica, MS are bringing in an early report of $35,600 (with a great increase in participation), and the United Way staff donated over $147,000 to the campaign earlier this summer.
During the rally, volunteers will learn more about important changes and improvements underway at United Way from Chairman of the Board Martha Perine-Beard as she shares elements of United Way’s Strategic Plan work. Shelby County Mayor Mark Luttrell and City of Memphis Mayor AC Wharton will also speak with the crowd.
ServiceMaster employees came out in force for the kickoff rally, showing their support for this year’s United Way campaign.
If you’re using social media today, follow our twitter hashtag #DOCmidsouth and follow us @uwmidsouth. We will also be posting to our facebook page at https://www.facebook.com/uwmidsouth throughout the day.